11:40:11 Sunday, 14th April

Puerto Rubicón has been transformed from a quaint fishing village into a vibrant, upmarket and sophisticated town in the resort of Playa Blanca a on Lanzarote’s southern coast. Today it is a hive of activity with a leisure marina, boutique shops, gourmet restaurants and trendy lounge bars – a fantastic place to visit for the discerning 21st century traveller.

Marina Rubicón is at the heart of it all. This contemporary harbour is filled with glamorous yachts, not to mention millionaires. Its sheer elegance and alluring atmosphere ensure that this is a very popular place. Fine-dining restaurants serving cuisine from around the world are plentiful, as well as chic cafés. In fact, the ultra-cool Café del Mar, which has venues across Spain and is well-known for its chilled-out vibe and music compilations, is located here. Sit back, sip a cocktail and take in the stunning views.

Nestling very close to this stylish area is the equally alluring Hotel Volcán Lanzarote, a Gran Lujo 5-star hotel emanating masses of luxury and refinement. It is difficult to beat this standard of quality; the best of the best. Stunning architecture, fantastic personal service and sumptuous accommodation are just some of the gems on offer here.

Playa Blanca

In addition, Marina Rubicón is home to a popular market every Wednesday and Saturday, which offers many delicacies and natural products including aloe vera. For something special, look out for the traditional homemade soups if you want a delicious taste of Canarian culture. It is also the place to organise a long and lazy boat excursion, a whale-watching trip or travel to the neighbouring island of Fuerteventura.

If you are looking to unwind on a beautiful beach with golden sand, Playa Dorada is a five minute drive from the hotel. Enjoy a swim in warm, crystal clear waters or take a stroll along the promenade.

Puerto Rubicón has successfully combined exclusivity and first-class accommodation in a charismatic setting, making it a superb all-round destination for anyone wanting to add a touch of class to their holiday.